Headless CMS, typically Sanity or Payload. Editing is fast, structured, and decoupled from the codebase, so your team can ship content without involving engineering.

Does the site capture leads into my Odoo or CRM?

Yes, that is the default, not an add-on. Forms, WhatsApp clicks, and lead events wired into your Odoo, your CRM, or whatever system holds the truth. Notifications fire to the right person. Lead source tracked. Follow-up loop tight. We define the integration during the discovery phase.

Do you do redesigns or only new builds?

Both. Most engagements are redesigns, replacing a site that no longer reflects the business or no longer generates leads. New builds when there is no existing site or when the current one is too far gone to refactor.

How does the site connect to Lead Generation?

The site is the foundation Lead Generation needs to work, the asset SEO traffic, paid ads, and AI engine citations all land on. We build every site with SEO and GEO foundations included, lead capture wired to your CRM, and content structured for both human readers and AI engines. When you are ready for ongoing acquisition campaigns, our Lead Generation service runs SEO, SEA, PPC, and GEO on top of the foundation we built.

ScaleoServicesWebsite Creation

Service · 05 / 07

Business websites,
engineered for qualified leads.

Your buyers find you through Google, ChatGPT, and ads. The website is where all those signals land. We build it around your buyer journey, wired to your Odoo or your CRM, with SEO and GEO foundations built in. The asset Lead Generation needs to work.

Request a quote See how we work

0 weeks: From kickoff to launch, standard scope
Inside: Your CRM or Odoo, leads land where they belong
Built-in: SEO and GEO foundations, not an add-on

Scaleo · 05

Website Creation.

Quick answers

Who is this for?: Businesses already successful offline that need their website to actually generate qualified leads, B2B importers, e-commerce operators, service businesses with a real pipeline. Not for solo founders looking for a portfolio site.
Does the site capture leads into my CRM or Odoo?: Yes. Forms, WhatsApp clicks, and lead events wired into Odoo, your CRM, or whatever system holds the truth. No forgotten inbox.
Do you do SEO and GEO too?: SEO and GEO foundations are built into every site (technical SEO, schema, GEO-ready content patterns). Ongoing SEO + GEO campaigns are our Lead Generation service.
Where are you based?: Tangier, Morocco. Serving Morocco, EU, and MENA.

The problem

The traffic shows up.
The leads do not.

Are you struggling with these issues?

The site is invisible where buyers actually look

Buyers Google your category, ask ChatGPT for recommendations, browse on mobile. Your site does not show up: wrong structure, no schema, no SEO foundation, no GEO. The traffic goes to competitors before it reaches you.

Pretty layout, zero buyer journey

The site looks good in the screenshot. Visitors arrive, scroll, and leave. No clear path from 'I am curious' to 'I want to talk to you.' Every section is a beauty contest, none of them is a conversion.

Leads disappear into a forgotten inbox

Form submissions go to an email nobody opens. No CRM integration, no Odoo, no notification, no follow-up loop. By the time someone replies a week later, the lead has already bought from someone else.

Locked into the vendor who built it

Every text change is a ticket. Every new section is an invoice. The site exists at the mercy of whichever agency or freelancer built it, and the moment they go quiet, the site freezes.

01
The site is invisible where buyers actually look.
Buyers Google your category, ask ChatGPT for recommendations, browse on mobile. Your site does not show up: wrong structure, no schema, no SEO foundation, no GEO. The traffic goes to competitors before it reaches you.
02
Pretty layout, zero buyer journey.
The site looks good in the screenshot. Visitors arrive, scroll, and leave. No clear path from 'I am curious' to 'I want to talk to you.' Every section is a beauty contest, none of them is a conversion.
03
Leads disappear into a forgotten inbox.
Form submissions go to an email nobody opens. No CRM integration, no Odoo, no notification, no follow-up loop. By the time someone replies a week later, the lead has already bought from someone else.
04
Locked into the vendor who built it.
Every text change is a ticket. Every new section is an invoice. The site exists at the mercy of whichever agency or freelancer built it, and the moment they go quiet, the site freezes.

The Scaleo answer

Websites engineered around
your buyer journey.

Custom design with the buyer's job to be done at the center. Wired to your CRM or Odoo so leads land where they should. SEO and GEO foundations built in so buyers find you in the first place. Owned by your team, editable without us. The asset Lead Generation needs to work.

01
Built for the search your buyers actually do.
Technical SEO, schema, performance budget, content structured for ranking on Google. Plus GEO-ready content patterns (structured Q and A, citation-formatted sections) so ChatGPT, Perplexity, and Claude can cite your site too. The site shows up where buyers look.
02
Wired to your CRM or Odoo.
Every form, every WhatsApp button, every lead event connected to your sales system. Notifications fire to the right person. Lead source tracked. Follow-up loop tight. No more forgotten inbox.
03
Conversion before vanity.
Every section justified by what it does for the buyer journey. No animation without a reason. Performance treated as a feature. The site scores 95+ on day one and stays there.
04
Owned by your team.
Code in your repository. Content in a headless CMS your team can edit. Domain in your name. Edit copy and ship new pages without calling us. When you eventually want to bring it in-house, any competent developer can take it forward.

Request a quote

Free strategy call · 30 min

How we work

Four steps from brief
to a site that earns.

A linear path with concrete deliverables at every gate. No black boxes.

Week 1
01
Discovery, sitemap, buyer journey map
Strategy interview, content audit, sitemap, buyer journey mapping. We define the one buyer, the one path, the one conversion that matters. You see the structure before any pixel is drawn.
Weeks 2 – 3
02
Design system + key screens + content architecture
Custom design system, the three to five screens that define the build, content architecture for SEO and GEO. Lead capture flow designed and approved. Approved before engineering starts.
Weeks 4 – 5
03
Build, integrate, SEO + GEO foundations
Engineering, CMS integration, lead capture wired to your Odoo or CRM, SEO technical foundations, GEO content patterns, accessibility, performance. Everything verified before launch.
Week 6 onward
04
Launch + 2-week iteration window
Soft launch with analytics live. Two-week iteration window post-launch. Lead capture verified in production. Handover documentation. Then quarterly check-ins or a Lead Generation retainer.

Website Creation

Let's build the site Lead Generation needs to work on.

Request a quote

What you get

Deliverables you can
actually see.

Sitemap, buyer journey map, and content architecture for SEO and GEO.
Custom design system in Figma.
Production site (8 to 20 sections, scope-dependent), responsive and accessible.
Headless CMS setup with documented edit flows.
Lead capture wired to your Odoo, CRM, or sales system.
Technical SEO foundation, schema markup, GEO-ready content patterns.
Performance budget, image pipeline, accessibility audit.
Two-week iteration window after launch + 30-day support.

Scaleo team working on website creation, same team that runs Lead Generation engagements, GEO-ready by default.

Why Scaleo

Websites by the team
that runs your Lead Generation.

01
We build the site Lead Generation needs to work on.
Same team that runs Scaleo's Lead Generation engagements builds the site. The architecture, the content patterns, the lead capture flow, all designed for what comes next. No handover to a separate agency to figure it out.
02
GEO-ready by default.
Most agencies do not know what GEO is yet. We have validated Scaleo's own pages with Google Rich Results Test, structured data, and Quick Answers patterns that AI engines cite. Your site gets the same treatment from day one.
03
Owned by your team, forever.
Code in your repository. Content in your CMS. Domain in your name. You can fire us and the site still runs. Any competent developer can take it forward.

Request a quote

Common questions

Before you ask, the short answers.

Headless CMS, typically Sanity or Payload. Editing is fast, structured, and decoupled from the codebase, so your team can ship content without involving engineering.